漢傳禪佛教與現代企業倫理
～由法鼓山「心靈環保」與「企業倫理擴散」相互契合著眼
吳成豐
法鼓山創辦人聖嚴法師倡導的「心靈環保」，與現代管理實證研究已驗證的「企業倫理擴散模式」，互有某種程度契合性，契合的主軸指向「服務創新」（Service Innovation）上面。易言之，宗教服務社會與現代企業倫理均聚焦在「利他利己」、「共生關懷」與「共享互惠」的行為。本文除彰顯宗教服務社會的價值外，並對宗教事業發揮倫理擴散，凝聚更堅實社會力，以期創造符合現實世界需求的新型態服務，本文一併提出思考空間與實踐的可行性，同時發展出一項該契合關係的系統性架構圖，是主要研究目的與倫理議題討論所在。
關鍵詞: 漢傳禪佛教、企業倫理擴散、心靈環保、服務創新。
Han Transmitted Chan Buddhism and Modern Business Ethics:
A Mutual Fit between Dharma Drum Mountain’s Protecting the Spiritual Environment and Business Ethics Diffusion
Chen-Fong Wu
There seems to be a certain fit between the idea of protecting the spiritual environment, which is advocated by the founder of Dharma Drum Mountain, Master Sheng Yen, and a model of business ethics diffusion that has been verified in modern empirical researches on management. The fit mainly depends on the notion of service innovation. In other words, religious services for society and modern business ethics may exhibit shared behaviors in terms of altruistic self-interest, mutualistic care, and reciprocal sharing. The paper attempts to express the value of religious services for society and combine ethics diffusion with the religious career to help strengthen social cohesion in expectation of creating a new service type which meets realistic needs. The paper also suggests some considerations to support the feasibility of implementation while, at the same time, developing a systematic framework that describes the relationship of the abovementioned fitness as the main purpose of this paper and for a discussion of related ethical issues.